LinkedIn Sales Navigator Cost

LinkedIn Sales Navigator is a highly effective tool for B2B sales professionals focused on generating high-value deals. Its advanced features allow users to identify, engage, convert prospects into customers, and keep existing accounts happy and engaged. In addition, with its intuitive user interface and comprehensive search capabilities, Sales Navigator enables sales professionals to target specific industries, job functions, and geographic regions to find their ideal prospects.

Account executives can benefit from Sales Navigator for prospecting, while Account Managers and Customer Success Reps can use it to accelerate deals and expand the buyer circle within accounts. The tool also provides access to a vast network of professionals, which can help users gain valuable insights, share information, and build meaningful relationships.

As a paid tool, Sales Navigator offers several subscription options based on the user's needs and team size, including individual, team, and enterprise plans. The LinkedIn website provides detailed information about what each subscription tier includes. The average cost ranges from $79.99 per user per month to $200 per user per month, which is relatively affordable.

Many sales professionals justify the cost of Sales Navigator by evaluating their average contract value and asking themselves whether using the tool will help them generate more revenue over a year than what is spent on it. If the answer is yes, it makes sense to use the tool. However, Sales Navigator can be a valuable investment for businesses of any size. It helps users connect with decision-makers and quickly close deals, driving revenue growth. Additionally, by leveraging Sales Navigator's insights and analytics, sales teams can better understand their target market and adjust their approach accordingly, increasing sales and customer loyalty.

What you will get with LinkedIn Sales Navigator versus LinkedIn Business Premium is the following:

• Lead and account recommendations

• Advanced search

• Sales Navigator mobile app

• Custom lists

• Saved leads/accounts

• Alerts

• TeamLink

• Smart Links

At CoSell, we get the most out of the advanced search, custom lists, and TeamLink features. These features are necessary for us to maintain between 20-30% in sales productivity.